Helping you navigate the unique challenges of leadership
The path leaders walk is both exhilarating and complex. From strategic decision-making to navigating workforce dynamics, from scaling growth to managing transitions, leadership requires balancing competing priorities while staying true to your vision.
Leadership is a journey of constant evolution. And for executives, founders, and leaders,
it’s not about having all the answers, but asking the right questions.
That's where I come in. My role is to support you on this journey, create a safe space for you to grow and expand, provide a different perspective and help you uncover answers and potential.
The human behind AUBA coaching
Hello dear visitor,
My name is Hiam Hamed, and I partner with founders and executives who want to lead with more clarity, confidence, and strategic alignment.
My background spans economics, business strategy, psychology, and integrative coaching, supported by global experience leading teams and navigating complex environments. I understand both the high-pressure decisions and the inner recalibration leadership often demands.
Clients come to me when the pace is fast, the stakes are high, and they need a clear space to think, recalibrate, and grow. Together, we work to untangle complexity, build intentional leadership habits, and create results that are both effective and sustainable.
If you're navigating change, scaling, or simply seeking a more grounded way to lead, I’m here to support that journey.
Wishing you clarity and growth,
Hiam
Ways To Work With Me
One-on-one
Leadership & Executive Coaching
In-depth non-directive coaching to achieve your goals as a leader.
Leadership Team Coaching Program
Uncover hidden dynamics, strengthen collaboration, and align more effectively toward a shared vision.
Conscious Leadership Coaching Program
A 15-week journey that helps you align your leadership style with your values and lead with authenticity and impact.
Custom Facilitation
A structured, outcome-driven approach to address your team's unique business challenges.
Public Conversations
Interviews, podcasts, guest writing, conference talks and contributions, etc.
Leadership Mastermind Experience
Coming Soon - building something exciting. Drop your contact info to get early updates on our launch.

Why I’m a Fit for Your Leadership Journey
Education in Economics & Business
An educational background in Economics and International Business helped me…
acquire a holistic knowledge of business systems that was put into practice with years of experience .
Psychology, Wellness Counseling and Coaching
A strong passion for psychology, dedication and continuous education…
in Wellness Counseling and Integrative Coaching provide a deep understanding of human behavior and the curiosity to approach it all with an open mind.
Multicultural Background
Personal background of growing up and living in different countries as well as…
working in a multinational environment exposed to clients from diverse cultures and spaning many industries helped me develop adaptability, resilience, and the openness to diverse perspectives.
Years of Experience
A decade of leading teams, building strategies, fostering innovation across industries, sectors…
both in startups and established companies, built a strong understandings of practicalities and challenges of the role of leadership.
Professional Credentials
As an ACC ICF accredited coach with a diploma in Integrative Coaching…
from an ICF accredited program, and a Wellness Counseling credential from Cornell University, my clients can rest assured that I follow the highest standard in coaching practice.
Continuous Development
Just as I witness my client's growth, my clients also witness mine. I am devoted to…
continuously working on myself, my practice, my passions and my relationships, to keep learning how to integrate alignment and authenticity in all aspects of life.
What clients gain from working with me — in their words
Clarity
“Hiam helped me untangle the noise and uncover a clear sense of direction that I didn’t know I was missing.”
Confidence
“Through our work, I’ve learned to trust my decisions and lead with conviction instead of second-guessing.”
Leadership Skills
“Working with Hiam sharpened how I lead. Not just in strategy, but in alignment with who I truly want to be.”
Resilience
“She guided me to sit with discomfort, rethink challenges, and emerge with a stronger, more grounded mindset.”
Results
“The shift was real: I became more productive, more intentional, and started seeing outcomes that finally matched my effort.”

How We’ll Work Together

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Ready to take your leadership to a new level?

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